Meet Max

Max is an ICF Certified Coach and experienced self-development trainer.


He specialises in helping busy professionals to achieve more joy, purpose and balance in their lives. Drawing on his background as a former lawyer & lecturer, he genuinely understands what it’s like to operate in high-pressure industries. Max is also passionate about helping his clients  embrace their authentic selves and pursue their true aspirations. As a member of the LGBTQIA+ community, he knows firsthand what it’s like to feel like an outsider and suppress parts of oneself to fit in.


As an Accredited Transformative Coach, Max facilitates lasting change through questioning, active listening, insight, reflection, gentle challenge and accountability to shift limiting beliefs. He believes that everyone holds the answers within, and his role is to help clients unlock that ‘inner gold’. He adopts an integrative approach, drawing on tools and techniques from various disciplines, including NLP and transactional analysis. Additionally, as a skilled trainer in self-leadership, resilience and high-performance, he integrates these teachings into his work.


Max’s coaching style is both calm and transformative. He creates a safe, welcoming, and non-judgemental space where clients feel able to show up as their true selves and achieve their goals.


Interview with Max

My interview with Max was an inspiring conversation about how he helps individuals build confidence, define their identity, and unlock their full potential to thrive in both their personal and professional lives.

Max's Testimonials

" Our sessions are always incredibly powerful  and have gone down paths I never even considered they would. My business thrives, I am doing well at work, I am finding my own, confident path and I've only been working with Max a few months. I cannot recommend him highly enough and if you're considering working with Max, just do it, it will be one of the best decisions you every made.



JE, client in the UK

" Max will combine professional skills and knowledge with passion, insights and challenges to help you realise your goal. No matter what I bring to the session, I always finish amazed by the progress I have made that he has supported and facilitated. Max is an exceptional coach and I feel immensely grateful to have the opportunity to work with him".

HM, client in the UK

" I am profoundly grateful for the safe, nurturing, and transformative space he creates. Max has been a catalyst in reawakening self-belief in my dreams, and identifying consistent, manageable, yet significant steps to realise them. I always leave our sessions feeling more alive! It is a gift to work with Max".


LY, client in the UK

" What sets Max apart is his profound ability to evoke genuine reactions from within. Everyone deserves to experience the calm and insightful coaching space that Max provides. His sincere and effective guidance can truly make a difference in your life".



EA, client in South Africa